Disclaimer

Quick Summary (Plain English)


We built Falcon Ridge Digital to help you scale your business through high-performance marketing. Here is the bottom line:

  • Goals, Not Guarantees: Our frameworks are designed to increase your occupancy and NOI by lowering your cost-per-booking. However, marketing depends on market shifts and platform changes; we cannot guarantee specific financial returns or occupancy rates.

  • Ethical Marketing Only: We do not engage in "blackhat" tactics (like fake reviews or review gating). Even if a client requests it, we strictly follow platform guidelines (Google, Meta, etc.) to protect your long-term reputation and ours.

  • The Team: This disclaimer covers the work of our entire team, including our founders, future employees, and contractors.

  • Informational Only: Our audits and advice are based on 15+ years of experience, but they aren't legal or financial advice. Talk to your accountant or lawyer for the heavy stuff.

General Website & Services Disclaimer

All services, audits, and content provided by Falcon Ridge Digital are for informational and professional service purposes only. While we aim for high-level accuracy and performance, we make no guarantees regarding the completeness or reliability of the data provided. Use of our services or website is at your own risk.

Digital Marketing Performance & ROI

Falcon Ridge Digital provides marketing frameworks specifically for the specialty real estate sector (RV parks, MHPs, and storage). Our primary objectives are to:

  1. Lower the cost-per-booking/lead.

  2. Increase property occupancy.

  3. Improve Net Operating Income (NOI).

While these are our metrics for success, Falcon Ridge Digital does not guarantee specific financial outcomes, occupancy percentages, or NOI increases. Marketing performance is subject to external variables, including local competition, property management quality, and macroeconomic trends beyond our control.

Compliance & Ethical Marketing Policy ("No Blackhat")

To protect the integrity of our clients’ digital assets and our own agency reputation, Falcon Ridge Digital strictly adheres to the Terms of Service of major platforms (including Google, Meta, Yelp, and others).

  • No "Blackhat" Tactics: We do not engage in, nor will we fulfill requests for, unethical marketing practices. This includes but is not limited to: buying fake reviews, review gating (selectively soliciting only positive reviews), keyword stuffing, or cloaking.

  • Client Requests: We reserve the right to refuse any marketing strategy or request that we deem to be in violation of platform guidelines or professional ethics, even if requested by the client.

Employees, Contractors, and Representatives

This disclaimer applies to all work performed and communication sent by Falcon Ridge Digital, including its owners, current and future employees, virtual assistants, independent contractors, and representatives. Falcon Ridge Digital is not liable for unauthorized representations made by individual staff members that fall outside the scope of our official service agreements.

Third-Party Platforms & Algorithm Risks

Our marketing engine relies heavily on third-party ecosystems (Google Ads, Facebook Ads, SEO algorithms). These platforms change their rules and technical structures frequently. Falcon Ridge Digital is not responsible for sudden traffic drops, ad account suspensions, or fluctuations in performance caused by changes to these third-party platforms or their algorithms.

Property Audits & Data Submission

By submitting your business details for an audit, you acknowledge that the findings are based on a point-in-time assessment. You consent to the use of anonymized audit findings, screenshots, and video summaries for our educational and marketing content (e.g., case studies). No sensitive login credentials or personal contact data will ever be made public.

Limitation of Liability

To the fullest extent permitted by law, Falcon Ridge Digital and its team shall not be liable for any direct, indirect, or consequential damages resulting from our services. This includes loss of ad spend, business interruption, or loss of potential revenue. Our total liability is limited to the amount paid for the specific service in question.

Changes to This Disclaimer

We reserve the right to modify this disclaimer at any time. The version posted on this website is the version currently in effect.

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